Using the freemium model to improve CE tracking

CEB-Blog-Freemium-MAt CE Broker, we work with state licensing boards and healthcare professionals to track continuing education. Because we work with government agencies, we have to operate differently than other software as a service (SaaS) companies. This is where our freemium business model comes in.

A freemium business model is defined as a company that offers both free and paid account options. The practice of this business model can vary, but at CE Broker, we use this model to provide a free account to any licensee who needs one.

In fact, our goal for growth is to get as many free users tracking their CE with us as possible. As CEO of Evernote said, “The easiest way to get 1 million people paying, is to get 1 billion people using.”

In order to make the freemium model work for CE Broker and its users, there are three priorities we continually focus on:

A comprehensive free service.

The freemium model allows us to be absolutely cost-free to boards and licensees.  We continually improve our product and maintain the expectation that most will use it for free.

Support that defines the experience.

We believe that great customer service makes or breaks a SaaS company.  In a complex industry like licensure, offering help is critical. The small percentage who choose to subscribe to our upgraded services allow us to provide phone, chat, and email support to all of our users.

Above and beyond upgrades.

Because we give away some of our best and most helpful tools, our upgraded account options have to be stellar. Our upgraded accounts automate and simplify CE tracking and improvement of those tools is a constant endeavor.

Working with government agencies in a complex field is not right for every SaaS company. In CE Broker’s case, the freemium model has been invaluable to our success.

 

What is a fully-hosted application?

There are many reasons why CE Broker is the best at what we do; from our email communication system that maximizes licensee compliance, to our helpful support center. But one of the main reasons CE Broker is the simplest tool to track course completions and perform audits is because we are a fully-hosted application.

The definition of a fully-hosted application is one hosted and powered from remote cloud infrastructure and is accessed globally through the Internet.  Information is available all of the time through a single point of access.

But what does our fully-hosted application mean for boards and providers?

  • Makes it simple for providers and licensees to enter and track course completions. A licensee can log in to their account and see their complete course history at the click of a button. Because the information is so simple to input, boards are more likely to get full and accurate information.
  • Ensures that information is always available. One of the most stressful parts of tracking course completions and auditing licensees is all of the paperwork. Creating it, filing it, finding it when necessary – it can get very difficult to maintain. Regulating boards, providers, and licensees can access licensee information quickly and easily through CE Broker.
  • Makes auditing a one-click process. The days of shuffling piles of paperwork around to confirm that a licensee has completed their renewal requirements are over! Because all course completions are reported to CE Broker, the information is compiled and ready to be confirmed by regulating boards.
  • Ensures that boards will never have to perform system maintenance. We invest a lot of time, resources, and effort into maintaining our website. We have team members working around the clock to make sure that this fully-hosted system is working for you consistently and effectively.

With CE Broker’s fully-hosted system, all the information you need is always at your fingertips. To learn more about our comprehensive compliance tracking system, check out our features page.

What is a fully hosted application?

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There are many reasons why CE Broker is the best at what we do; from our comprehensive communication system that maximizes compliance, to our support center full of highly trained experts who are well-versed in CE rules. But one of the main reasons CE Broker is the simplest tool to track CE and perform audits is because we are a fully-hosted application.

The definition of a fully-hosted application is one hosted and powered from remote cloud infrastructure and is accessed globally through the Internet. Information is available all of the time through a single point of access.

But what does our fully-hosted application mean for boards, CE providers, and licensees?

  • Makes it simple for providers and licensees to enter and track CE course completions. A licensee can log in to their account and see their complete CE history at the click of a button. Because the information is so simple to input, boards are more likely to get full and accurate information.
  • Ensures that information is always available. One of the most stressful parts of tracking course completions and auditing licensees is all of the paperwork. Creating it, filing it, finding it when necessary – it can get very difficult to maintain. Regulating boards, providers, and licensees can access licensee information quickly and easily.
  • Makes auditing a one-click process. The days of shuffling piles of paperwork around to confirm that a licensee has completed their renewal requirements are over! Because all CE course completions are reported to CE Broker, the information is compiled and ready to be confirmed by regulating boards.
  • Ensures that boards will never have to perform system maintenance. We invest a lot of time, resources, and effort into maintaining our website. We have team members working around the clock to make sure that this fully-hosted system is working for you consistently and effectively.
  • Keeps track of CE rules and regulations as they change and quickly updates the system to accurately track the new requirements. We also use our communication system to help inform licensees of new CE rules.

With CE Broker’s fully-hosted system, all the information you need is always at your fingertips. To learn more about our comprehensive compliance tracking system, check out our features page.

CE Broker is partnering with the South Carolina Board of Nursing!

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CE Broker is excited to announce our new partnership with the South Carolina Board of Nursing! As a continuing education management system with over 13 years experience, CE Broker is well-equipped and eager to help Nursing professionals in South Carolina track progress and simplify the license renewal process.

In a no-cost contract, the license renewal process will be easier for everyone. From the board level, to education providers, to Nursing professionals. CE Broker provides instant peace of mind for the licensee and a streamlined process for the board.

With CE Broker, education providers and licensees will be entering CE course completions and exemptions electronically through the tracking system and will receive confirmation when they are complete. The board can then instantly verify that all CE requirements have been met. The result?  Happier licensees and higher rates of compliance.

“Turbo Tax has simplified filing taxes for millions of people each year,  making a complex task effortless. We are doing the same thing for continuing education,” says Brian Solano, CE Broker’s CEO. “You can choose to do your taxes on your own, but why do that when there are so many great inexpensive services out there that make it easy?”

Because healthcare professionals have many other things to do in everyday life, CE Broker offers free iPhone and Android apps that licensees use to see their requirements, check their CE Compliance status, and report continuing education hours. CE Broker has made compliance mobile.

CE Broker also employs a full-time support center available via phone, live chat, and email to help licensees report their hours on time.

All of this is provided at no cost to the State. The company funds their operations by offering voluntary subscription services to employers & licensees.

CE Broker was founded in 2003 to track continuing education for the Florida Department of Health and now works with boards all across the United States.

Attention North Carolina Respiratory Care Professionals!

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CE Broker is the official CE compliance system for many boards, and the North Carolina Reparatory Care Board is one of them. That means that CE Broker is at your disposal to make tracking your renewal requirements as easy as possible!

CE Broker also goes beyond partnering with Boards. We work with professional associations like the North Carolina Society of Respiratory Care to get to the heart of what really matters to Respiratory Therapy professionals.

The NCSRC has negotiated a $5 discount to CE Broker Professional Accounts. This gives you access to a Compliance Transcript which automatically calculates any renewal requirements you have left to complete. This takes the confusion out of continuing education and puts the focus back where is belongs: on learning.

If you are currently a member of the NCSRC, email ncsrc@ncsrc.org to get your professional discount code.

If you are not a member, you can learn more about the North Carolina society for Respiratory Care here.

Meet our CE Experts: Mitalene Thomas

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1. Where are you from?  Grenada
2. How long have you been with CE Broker? Since December 2015.
3. What’s your specialty/expertise as a CE Expert?  Giving great customer service with accuracy.
4. If you had the day off of work, what would your ideal day look like? What would you spend your time doing?  Shopping, cooking and baking.
5. If you could have any super power, what would it be? To cure the world from poverty.
6. What’s on your bucket list? Traveling to many countries, like Japan, South Korea, France, England and going on cruises.
7. What aspect of your job as Support Center Expert do you enjoy the most? Everyday I learn something new, the wheels of knowledge are always turning.
8. What’s your favorite movie? I have a huge list, I’m a big fan of 90s comedies like Acne Ventura Pet detective, then I’m huge into a lot of Quentin Tarantino films like Pulp Fiction and Kill Bill.

Meet our CE Experts: Angie Gates

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1. Where are you from? Bolingbrook, IL
2. How long have you been with CE Broker? 1 year, 3 months
3. What’s your specialty/expertise as a CE Expert? Concierge account manager
4. If you had the day off of work, what would your ideal day look like? What would you spend your time doing? Sleeping in and then a lazy day at the beach!
5. If you could have any super power, what would it be? Invisibility
6. What’s on your bucket list? Become a RN, live somewhere in the Florida Keys, and visit Israel
7. What aspect of your job as Support Center Expert do you enjoy the most? Having the opportunity to help others.
8. What’s your favorite movie? Casino

Meet our CE Experts: James Nicholson

James Nicholson

Where are you from? Marietta, Ga

How long have you been with CE Broker? Dec.3rd 2014-Present

What’s your specialty/expertise as a CE Expert? Calm patient demeanor, and openness to being a student of life, and career. I get lots of compliments on how patient and relaxed I assist licensees and providers alike, and how I reduce the freak out within them trying to understand or manage something new and frustrating. I also explain things very well or quite clear compared to most to eliminate as much misunderstanding as possible.

If you had the day off of work, what would your ideal day look like? What would you spend your time doing? Bonding with my instrument and music. I’m a professional drummer/musician, and could play my instrument day in day out. Cosmic communication. A little bit of Zen.

If you could have any super power, what would it be? Accelerated Healing, flying

What’s on your bucket list? Playing music with Peter Gabriel, among several other heroes in the artistry of music, legends if you will. Sky diving, Hang gliding, visiting Japan, Tibet, Egypt, and Ireland/Scotland. I have to think about this every time, because I don’t like carrying buckets around, so I try to live with desire for the moment, and not regret for what I haven’t done. So, I never really make a true list, if you will.

What aspect of your job as Support Center Expert do you enjoy the most? Educating people in a positive helpful manner.

What’s your favorite movie? Star Wars

Meet our CE Experts: Devin Ernce

Devin Ernce

 

1. Where are you from?
– Born in Lawton, Oklahoma but grew up in Jacksonville, FL

2. How long have you been with CE Broker?
– A little over a month now

3.What’s your specialty/expertise as a CE Expert?
– Ive had quite a few licensees say I am very patient and calming, so i guess my specialty now is taking time to turn a stressful situation into a calm and collected solution.

4. If you had the day off of work, what would your ideal day look like? What would you spend your time doing?
– My Ideal day off would be getting up early, eating a big breakfast then getting in my car and going somewhere Ive never gone before, Hiking around and discovering new things, eating lunch out on the trail then heading back to town for the night, eating dinner at a nice local restaurant and then going to see some local live music.

5. If you could have any super power, what would it be?
– Ive always wanted to fly!

6. What’s on your bucket list?
– A few things include hiking the Appalachian and Pacific Crest Trail. Climbing El Capitan. Sky Diving somewhere exotic. Spending a summer on a missions trip to Africa. Playing in a concert at Red Rocks Amphitheater.

7. What aspect of your job as Support Center Expert do you enjoy the most?
– My favorite aspect of my job is being able to help people find a solution to their problems. Its very satisfying to find a solution to meet someones needs and take the stress out of someones day.

8. What’s your favorite movie?
– I love so many different movies but I would say my favorite movie would be Star Wars: The Empire Strikes Back, its very nostalgic for me.

Meet our CE Experts: Lori Newton

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1. Where are you from? Jacksonville Florida

2. How long have you been with CE Broker? I have been with CE Broker for about 2 and half years. All together, I had a year I was not with them and then came back.

3. What’s your specialty/expertise as a CE Expert? Answering everyday questions about reporting courses and helping providers and licensees navigate our site

4. If you had the day off of work, what would your ideal day look like? What would you spend your time doing? I would go to the beach with my kids/family and enjoy the sun rise and just spend time with them they grow up too fast.

5. If you could have any super power, what would it be? I have never even thought about this one before but I guess if you really want to know it would be immortality, power to never die and to see my family and be with them for generations to come and have influence over their lives and help lead them to a real love relationship with Jesus Christ that would be real power.

6. What’s on your bucket list? To go back to Hawaii one day with all my Family.

7. What aspect of your job as Support Center Expert do you enjoy the most? Solving a pressing issue for a licensee so they are relieved to know their requirements are met or they know what is missing to complete their requirements.

8. What’s your favorite movie? Pride and Prejudges, with Keiria Knightley